Implicit Attitude Measures

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Edited by: Melanie C. Steffens, Kai J. Jonas

Series: Zeitschrift für Psychologie - Volume 3

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This compilation brings together contributions that focus either on the comparison of different implicit measures or on the mechanisms underlying individual ones, to provide an overview of virtues and weaknesses of different approaches.

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From the Reviews

"[...] of great interest to all researchers in psychology because implicit attitude measures relate to a variety of basic psychological factors such as decision-making, self-esteem, and prejudice."
Gary B. Kaniuk, PsyD, Germak Health Services in Doody's Book Reviews, 2010

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